Since ancient times, China is a state of ceremonies where friends and relatives have been giving gifts to each other. However, with the change of people's living habits and philosophy of life, the gifts that people send to each other become simpler and more stylish, and the gifts with fashionable features are increasingly becoming the "new darling" of the gift market. Silk scarves as one of China's traditional silk famous, exquisite fashion, fine workmanship, in recent years has gradually become the first choice for people to send gifts, especially by some sought after fashion young people.
Send silk scarves into fashion
Silk scarves, as one of the most famous traditional silk products in our country, have always been the symbol of fashion, elegance and elegance, and have been favored by many people. Many female consumers regard their possession of a silk scarf as their favorite. In recent years, friends and relatives, customers have chosen between the silk scarf as a gift of mutual gifts, and send silk scarves have gradually formed a popular style.
"Send silk scarves not only look elegant and sentimental, and fashion without losing their identity, both able to pin the giver of deep blessings, but also embodies the recipient's models affectionate, I believe no other gifts can be as small as a silk scarf High sentiment! "In the interview survey, some consumers commented on the reasons for choosing silk scarves.
Network sales have risen steadily
Silk scarves as a fashion gift popular among people together, the direct result is: drive domestic silk scarves on the Internet store sales rose steadily. According to a statistical data show: between 2012 and 2013 1, silk scarves online sales increased by 45%.
Many consumers said: Silk scarves on the Internet store sales not only a wide variety, but also exquisite style, the price is cheap, it is easy to give friends and family choose cheap silk scarves as a gift. Huang Minghua, a gift industry expert with many years experience in sales of silk scarves, said that in recent years, not only many individuals have purchased silk scarves online as gifts, but many enterprises even buy large quantities of silk scarves as gifts for business and promotional activities .
Future market prospects
For the future of silk scarves market, Huang Minghua also said: Silk scarves hot not only reflects the people's pursuit of fashion gifting fashion, and from an economic point of view, the formation of this fashion will lead to silk scarves in silk products Market position to improve, so as to promote the rapid development of this industry.
Huang Ming-hua pointed out that fashion is a way of life pursued by young people, and this is one of the current themes, and send silk scarves have become a part of fashion, with the increasing demand for silk scarves in the country, the product Will be the best-selling product in the silk product market in the near future. Therefore, the Internet age, the prospect of silk scarves market will be more extensive.
As people's concept of life changes, more gifts are sent between friends and relatives to send the beautiful, fashion, silk scarves not only set beautiful, stylish in one, but also better reflect the woman's ten thousand kinds of customs, therefore, silk scarves can become Nowadays the hottest gifts are not surprising at all.