Each year's color is decided through a long and thoughtful process that takes into consideration lifestyle and industry trends
Color influences can come from art, upcoming media, movies, lifestyles, socioeconomic and political conditions, travel destinations, new technology -- really anything. Generally, trends that we see in color are reflecting big fashion trends that are taking place in culture.
What was Pantone's 2020 color?
For those who want to sport the 2020 color, Pressman recommends Classic Blue accent pieces such as a scarf or watch strap, or a vase or candle for your home or workplace.
But incorporating the color into your life could be as simple as adding blue foods to your diet. Aligning with the growing emphasis on health, foods and beverages that are similar in color to Classic Blue are rich in anthocyanins that are thought to bolster the body's defense against ailments from cardiovascular disease to cancer cell proliferation.
Or, if you have cause to indulge, you could help yourself to a decadent blue macaroon.